How to Insert Ad Breaks

Inserting Ad Breaks in Back Catalogue

  1. Once you’re logged into your Sounder podcast management dashboard, click on the Monetization tab from the menu to the left. The resulting screen is the Monetization home screen that lists all available episodes within the show you are going to monetize. 
  2. Under the Monetizable Episodes section, you will see a list of all episodes within the Podcast you are going to monetize. By checking the box next to each episode, you are opting to insert pre-roll or post-roll audio ad breaks. Deselect the checkbox next to an episode to opt-out of monetizing that episode. You can always go back to any deselected episode to insert ad breaks at a later time. Additionally, you can opt-out of automatically inserting pre-roll and post-roll audio ad breaks into the entire back catalogue and instead insert ad breaks manually for each episode. (Although, we highly recommend you save yourself some time and utilize the auto-insert function!)
  3. To automatically insert pre-roll audio ad breaks into your show’s back catalogue, toggle the first option under the Monetizable Episodes section. Once toggled on, all selected episodes in the episode list will automatically have a pre-roll audio ad break inserted at 0.00.00 of the episode.
  4. To automatically insert post-roll audio ad breaks into your show’s back catalogue, toggle the second option under the Monetizable Episodes section. Once toggled on, all selected episodes in the episode list will automatically have a post-roll audio ad break inserted at the end of the episode.
  5. After making an edit, remember to click Save.
  6. To edit any audio ad breaks for individual episodes, locate the specific episode using the search box under Monetizable Episodes.
  7. If you automatically inserted pre-roll and post-roll audio ad breaks in the previous screen, you will see those ad breaks listed here under Ad Configuration. 
  8. To insert additional ad breaks, click on the Configure Ads button.
  9. In the resulting module, select the type of ad break you want to insert. You have three options:
    1. Pre-roll - Plays at the very beginning of your episode
    2. Mid-roll - Plays anywhere in the middle of your episode that you set
    3. Post-roll - Plays at the very end of your episode
  10. After selecting the ad type, select the number of ads you would like to play during that single ad break. For each ad type, you can opt to allow up to two unique audio ads to play within a single ad break.
  11. Enter the timestamp at which the audio ad break should begin to play. To assist you in finding the exact location to insert the audio ad break, use the Sounder player to preview your episode. 
  12. Click Save Ad to save the ad configuration.
  13. Click Delete to remove the ad configuration.
  14. Repeat steps 6-12 above to manually modify audio ad breaks all episodes. 
  15. Saving the Ad Configuration will bring you back to the Monetization Overview screen where you can continue editing other episodes.


Inserting Ad Breaks in Future Episode Publications

  1. Complete your episode editing and publishing as you normally would. In order to allow time to monetize your episode prior to it airing, we highly recommend you set the publish date to at least 15 minutes in the future from when you save the episode. 
  2. Click Save.
  3. In the resulting screen, click on Set Up Ads under the Set up advertising for this episode module. 
  4. Click on the Configure Ads button in the Ad Configuration module. 
  5. In the resulting module, select the type of ad break you want to insert. You have three options:
    1. Pre-roll - Plays at the very beginning of your episode
    2. Mid-roll - Plays anywhere in the middle of your episode that you set
    3. Post-roll - Plays at the very end of your episode
  6. After selecting the ad type, select the number of ads you would like to play during that single ad break. For a single mid-roll audio ad break, you can opt to have up to two unique audio ads play.
  7. Enter the timestamp at which the audio ad break should begin to play. To assist you in finding the exact location to insert the audio ad break, use the Sounder player to preview your episode. 
  8. Click Save Ad to save the ad configuration.
  9. Click Delete to remove the ad configuration.
  10. Repeat steps 1-8 for all future episode publications. 

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